ED ISRAEL LEAVES MASS INGENUITY
December 1, 2011- All of us at Mass Ingenuity are excited for Ed and his new direction. After several years of marketing and sales of the NOW Management System, Ed will be moving into new opportunities, greater leadership roles, and continuing with his sales efforts. Stay tuned as Ed starts to roll out his plans! We know they will be exciting.
Many of you have worked with Ed and know how wonderfully excited he is over our NOW Management System. His excitement and energy have propelled Mass Ingenuity forward and delighted many customers and strategic partners. All of us have benefited from Ed’s vision for how the system has transformed so many organizations.
I am especially excited to see Ed going after new and expanded leadership roles. His ability to build teams and stimulate engagement are much needed. Ed always told me that “achieving growth through an outcomes driven approach to management” is one of his greatest passions. It will be exciting to see Ed apply this type of management and leadership in his new venture.
One question many will have is, “will Ed still be involved with Mass Ingenuity?” Without question the answer is yes. Ed and I have talked about this at length and we will always have a strategic relationship.
Expect to see us supporting each other’s businesses as we move forward. If you have questions don’t hesitate to call or email me. On behalf of the entire Mass Ingenuity team, “we will miss you Ed!”
Aaron
Aaron Howard | President & CEO | MASS INGENUITY®
77 days from now Business at the Speed of Now will be in all fine bookstores and available as an ebook. You can preorder it today on Amazon, Barnes and Noble, and 800ceoread.com.
While the logic of Mass Production enabled the affordability of many products, the television gave birth to an exciting new window into the world for the masses. Only if you lived in Berlin or Leipzig in 1936 and knew someone who owned one of the earliest televisions were you able to watch the first televised and infamous Berlin Olympic Games. Not until the 1950s were Americans no longer reliant on the newspaper’s still photos
and the radio’s ability to transmit voice to see their president — television was commonplace. The human desire to peak into the private lives of others — a harbinger of our love of social media – made televisions shows from Father Knows Best and Leave it to Beaver on to today’s Dancing With the Stars and Survivor.
The affordability of television was made possible by mass production management techniques, perfecting the products and driving down cost and up quality. Television more than anything, created a platform for common human experience as we all thrilled on Sunday night over The Beatles appearing on the Ed Sullivan Show and trembled together watching the World Trade Center Towers collapse on live television in 2001. Whether as Trekkies, ESPN couch potatoes or reality TV addicts (American’s spend 1/3 of their free time watching television and 67 percent of that is on reality shows), we hunger for something missing in our boring lives and hope to somehow experience it vicariously watching others.
Reality television is life at the speed of now, watching people face the daunting challenges of everything from 
losing a 200 pounds to trying to get along in a house or on an island with a bunch of strange and often odd people.
The phenomenal adoption rate of social media should surprise no one, when you think a bit about our love for the intimate details of some else’s life!
Today nearly half of Americans are members of some on-line social network and 30 percent of these users access some social tool several times a day.
We are social creatures, and the revolution that is coming, is when these tools become commonplace INSIDE our organizations. Today many executives see social media as rather strange and a dangerous waste of time and energy, but once they begin to see how to harness their power inside the organization, social media will become the power tool of great leaders in the decade ahead.
(to comment on this post, please click on the headline — your comments are welcome!)
We want to welcome Jean Baumann to the Mass Ingenuity Team! Here’s how Jean describes herself:
“I help leaders, teams, and organizations articulate their strategic direction, build leadership capabilities, and implement change initiatives to accelerate business performance. As an organizational development specialist, I assist others to achieve better results easier and faster by attending to both the people and process sides of managing change and improving organizational effectiveness. Myspecialty is designing and delivering consulting services within the context of an organization’s mission, vision, and goals to address their complex needs, such as large-scale process improvement initiatives and leadership development programs.
In 1994, I founded a successful consulting firm and worked with organizations across the world after serving for several years as the market strategist at a Fortune 500 corporation for their $300M public sector division. I have an MBA from Creighton University in Omaha, NE, a Master’s in Applied Behavioral Sciences from the Leadership Institute of Seattle, and certificates in communications, process improvement, and sustainability.
I have lived in the Pacific Northwest since 1988 when I fell in love with its yearlong natural beauty. I am a ballroom dancer, and enjoy social dancing just as much as competing in a floor-length, bead-speckled gown.”
Nicole received her Master’s Degree in Journalism from UC Berkeley, with a focus in convergence multimedia journalism – video, still photography, and writing. She worked for media news from Buenos Aires, Argentina to Boston to most recently, a media company in Dubai, United Arab Emirates, one of the fastest developing regions in the Middle East. As an official press photographer of the Royal Palace of the Crown Prince of Abu Dhabi she photographed diplomatic events in China, South Korea and Singapore. After returning to her home-base in Portland, Nicole found a team of like-minded individuals at Mass Ingenuity, with a propensity for fact-based solutions, and working “In the Now,” and quickly jumped on board with their innovative management system by assisting in editing leadership manuals, sales marketing and event planning. Nicole is excited to be part of this groundbreaking approach to business management. When she is not in the MI office plotting strategy maps, or building sales manuals, Nicole is continuing her freelance multimedia work for Whole Foods, the Oregonian and Roll 35, a social media-marketing agency.
The Periscope Group has many great contributors and friends. We think it’s time to “introduce the gang” and tell you a little bit about each one. Over the next few days we’ll publish brief introductions and have a little fun with it. Your comments will be welcome and the crazier the better. Stay tuned!
Meanwhile, take a look at our Facebook page at http://www.facebook.com/theperiscopegroup
The movement towards change is a difficult course to navigate for many companies. Emerging technologies, such as Social Media have thrust change onto many of us like it or not. Accepting that the environment is changing is the first step. The size of your company is not always the issue. I have seen many large organizations (500+) adopt and still stay nimble. Here are three key ways these companies have guided their ship though the treachous waters of change:
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