Share your “NOW Moment,” win a free iPad2 and discover how ”Business at the Speed of Now” delivers a new, real time management system for leaders seeking better results and the ability to capitalize on every new opportunity.
Portland, Oregon, November 10th, 2011 – Groundbreaking management consultant, John M. Bernard, has just announced the launch of his book, “Business at the Speed of Now”, which will be released on December 6th, 2011 by Wiley & Sons.
The new book heralded as a major game changer, promises to enable managers and leaders to ‘Fire Up Your People, Thrill Your Customers and Crush Your Competitors’.
One of the leading executive coaches in the country describes the book as:
“Practical. Useful. Inspiring. Managers and leaders who want to engage the hearts and minds of every employee will find all the tools they need in the pages of Business at the Speed of Now.”
–Marshall Goldsmith, million-selling author of the New York Times bestsellers,
MOJO and What Got You Here Won’t Get You There
John’s firm, Mass Ingenuity, is dedicated to closing the gap between what leaders envision and what employees deliver to customers. The benefits of their unique NOW Management System include accelerating growth, improving the customer experience and reducing costs.
This practical guide is designed to give organizations of all sizes in all industries a distinct competitive advantage through a system that utilizes advanced management methodology, tools and concepts to ensure no opportunity passes them by again. Given the strong acclaim that the author’s management framework, the NOW Management System, has received from top level executives, CEOs, and government leaders, this is book should not be ignored by those who want to improve their competitive edge and develop an elite level of execution excellence.
Fortunately, managers, executives, entrepreneurs and management consultants can get their hands on the first chapter of the book Businessat the Speed of Now free right now, even before it hits book stores.
In a time when things are changing faster than ever, the NOW Management System gives businesses exactly what they need to stay on top, empowering every employee to take advantage of every opportunity, every time.
Win a Free iPad2
When it comes to new technology, it is clear that Steve Job’s iPad has put more NOW power in the hands of business pros all over the globe. So what better way to read this new book than on your own iPad? Join the buzz, share your own NOW moment and get the chance to win one of 2 fabulous brand new Apple 16GB iPad 2s with the NOW Moment Contest.
About the Author
Chairman and Founder of Mass Ingenuity, author John M. Bernard is well known in high profile business circles as a groundbreaking expert on management theory and its practical applications in the modern workforce. He’s a top-rated speaker for the Conference Board, discussion leader on the Harvard Business Review blog, and his monthly newspaper column is syndicated to 41 Business Journals across the U.S. For 30 years John has been building and reengineering organizations to enable them to aggressively grow the top and bottom line.
30 days and counting until the release of BUSINESS AT THE SPEED OF NOW in fine bookstores and eBooks…December 6th! Available now on Amazon, Barnes and Noble, and 800CEOread.com.
Our final superhero in this five-part segment, is the grand and wonderful Wizard of Oz. What (you are thinking) does he have to doing with business at the speed of now? EVERYTHING!
Dorothy’s fanciful longing for something more wonderful led her right back into her own backyard where it was abundantly obvious everything she needed was already there. There she found the heart, brains, and courage it takes to make life work.
We're off to see the Wizard
The challenge of competing in today’s mass customization-driven economy is daunting indeed if you fail to see you already have all the essential ingredients you need to prosper. All the Wizard was doing was making a lot of noise, all of which was unnecessary. The secret to success in a real-time economy is building a management system that allows your employees to act on the opportunities they see. You don’t need new employees, just like the lion didn’t need a medal to give him courage. He already had it.
Employees who know what they are accountable for, who can see how what they do fits into the grand scheme of things, and who have the skills and authority to solve problems they encounter, will deliver a great customer experience every time. Management’s job was to make the decisions, but that was THEN. In our NOW world, management’s job is to make sure employees have everything they need to make decisions and make them intelligently.
Like the great Wizard, what’s behind the curtain of great management is a system of management that allows the heart, brains, and courage of employees to thrive.
77 days from now Business at the Speed of Now will be in all fine bookstores and available as an ebook. You can preorder it today on Amazon, Barnes and Noble, and 800ceoread.com.
While the logic of Mass Production enabled the affordability of many products, the television gave birth to an exciting new window into the world for the masses. Only if you lived in Berlin or Leipzig in 1936 and knew someone who owned one of the earliest televisions were you able to watch the first televised and infamous Berlin Olympic Games. Not until the 1950s were Americans no longer reliant on the newspaper’s still photos
and the radio’s ability to transmit voice to see their president — television was commonplace. The human desire to peak into the private lives of others — a harbinger of our love of social media – made televisions shows from Father Knows Best and Leave it to Beaver on to today’s Dancing With the Stars and Survivor.
The affordability of television was made possible by mass production management techniques, perfecting the products and driving down cost and up quality. Television more than anything, created a platform for common human experience as we all thrilled on Sunday night over The Beatles appearing on the Ed Sullivan Show and trembled together watching the World Trade Center Towers collapse on live television in 2001. Whether as Trekkies, ESPN couch potatoes or reality TV addicts (American’s spend 1/3 of their free time watching television and 67 percent of that is on reality shows), we hunger for something missing in our boring lives and hope to somehow experience it vicariously watching others.
Reality television is life at the speed of now, watching people face the daunting challenges of everything from 
losing a 200 pounds to trying to get along in a house or on an island with a bunch of strange and often odd people.
The phenomenal adoption rate of social media should surprise no one, when you think a bit about our love for the intimate details of some else’s life!
Today nearly half of Americans are members of some on-line social network and 30 percent of these users access some social tool several times a day.
We are social creatures, and the revolution that is coming, is when these tools become commonplace INSIDE our organizations. Today many executives see social media as rather strange and a dangerous waste of time and energy, but once they begin to see how to harness their power inside the organization, social media will become the power tool of great leaders in the decade ahead.
(to comment on this post, please click on the headline — your comments are welcome!)
It is exciting when one of our clients has moved to the point of sharing with their entire organization, why they have chosen our system and what they are doing with it, and how it will impact them all in a very positive way. Mass Ingenuity has been working with Oregon’s Department of Environmental Quality for almost six months, and the beginning of a wonderful transformation is happening.
Kudos to Dick Pedersen and his team for not only taking these important steps, but for professionally communicating leadership’s plans for NOW and in the near future. Additional kudos to Dick as when we asked him if we could put the DEQ webinar on our website he said, “I am all for good Government so if you think this will help, then by all means.” This level of willing transparency is what will eventually develop trust again between Oregon State Government and the citizens of Oregon. We hope you enjoy this first of many webinar series from the agencies within our beautiful State.
Click on the image below to launch the Webinar.
Managing in the Now: How to Create Competitive Advantage in the Coming Business Revolution
December 7, 2010, 10 AM (PST)
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Social media, cloud computing, and the millennial mindset have converged to create a revolution that redefines how businesses will compete during the next decade. These forces have established a new standard for action—instantaneous. Everything occurs in a time called NOW. Every opportunity, every problem NOT resolved in the NOW disappears…forever.
Smart leaders recognize these new drivers. But fear of and confusion about how to harness them prevent many organizations from taking action.
Management today doesn’t live in the NOW; management today doesn’t manage in the NOW. From frontline supervisors to executive teams, management remains shackled to the past (what happened?) or focused only on the future (what are we going to do?). In the vast majority of organizations no one accepts responsibility for managing right NOW; in effect, they ignore NOW. And they let opportunity after opportunity slip through their fingers.
Join John Bernard on December 7 for a fast-moving, information-packed, one-hour Webinar.
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Learn how your organization can build a system of management to enable your company to prosper and achieve extraordinary competitive advantage with every employee able to act on every opportunity every time.
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REGISTER NOW AT: https://www3.gotomeeting.com/register/270402814
For so long we have worshipped at the feet of the BIG idea. Like a shiny penny, it draws our attention away from other things. In the age of Mass Customization—when customers want what they want it’s the ability to do the little things that makes the difference.
The same is true inside our organizations. Take out your calculator for a second and run a couple of numbers. If you have 100 employees, and today each implements 10 ideas a year that save $2.00 a day. So, $20 worth of improvements (or so it seems), how much does that save your business?
The sad part is most businesses are lucky to get 10 ideas implemented per employee. Run one more number for me. Multiply the number you had a second ago—the savings on those $2 ideas—multiple it by 10. If you had a system of management capable of implementing 100 $2 ideas per employee, how much would you save?
The new BIG idea is the small idea.
NOW is that point in time when an opportunity to act arrives. They happen all the time. The question we need to think about is “Who manages the NOW? Who’s in charge when an opportunity to thrill a customer presents itself? Who’s in charge when someone in your organization spots a way to make things work better and faster?”
When the NOW moment arrives do your people have what they need to take advantage of it? Can they act on even the most minor opportunity or do they have to run it up the chain of command. We know logically that ANY hurdle to a solid opportunity to act reduces the chances people will act. So as managers our job is to reduce the hurdles to increase the volume of actions.
My friend and New York branding wizard Betty Rauch was telling about an experience she had when a gift she needed to deliver in a couple of days arrived from Tiffany’s—but it wasn’t engraved. She had gotten home late and so at 10:30 in the evening she called Tiffany’s to solve the problem. She reached a representative who within 15 minutes called her back, told her the problem was solved and let her know Tiffany’s wanted her to keep the previous item they had sent as a gift from them for her inconvenience.
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